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Alex Letts, Founder & Chief Unbanking Officer, Ffrees, Ffrees

Alex Letts

Founder & Chief Unbanking Officer, Ffrees at Ffrees

Sheffield, United Kingdom

About Me

Alex is the co-Founder & Chief Executive of Ffrees, which has created the UK's first truly digital competitor to traditional current accounts in the UK retail banking sector. It attacks the underlying banking business model by helping customers to save up as opposed to promoting debt and credit products. It also helps them manage their payments and bills. Ffrees is among the fastest growing accounts in the UK. Alex was originally trained in consumer advertising at the world’s largest agency, Young & Rubicam. He co-founded the agency SMI Group which became Europe’s largest B2B agency and one of the UK’s first digital agencies. After Publicis acquired SMI, he ran a digital agency network for Publicis before founding the web-based insurance trading platform RI3K which was sold to the Qatari Financial Centre in 2010.

Alex Letts's Passles


The new type of current account for everyone

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Our Mission with Ffrees

Our Mission with Ffrees

Most Liked

Porkies, current accounts and fake free

Most Read

Planet Zog

Planet Zog

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At last the world wakes up

Funny how the good old BBC needs Which? to prod them into action on the lack of transparency over bank charges! I guess that is how the...

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Schumpeter lives today

Is the Ffrees unbanking revolution part of the politics of discontent? Raging against the Banks, raging against unfairness and most of...

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Lending a Hand

Good for Dan Cobley and his fund creating SalaryFinance. See also Balmoral Loans in same space. The sense that the objective is to HELP...

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